{"id":23514,"date":"2026-07-31T14:55:13","date_gmt":"2026-07-31T11:55:13","guid":{"rendered":"https:\/\/motieka.com\/naujienos\/ar-prekiu-zenklo-registracija-apsaugo-nuo-visko\/"},"modified":"2026-07-31T14:59:35","modified_gmt":"2026-07-31T11:59:35","slug":"ar-prekiu-zenklo-registracija-apsaugo-nuo-visko","status":"publish","type":"post","link":"https:\/\/motieka.com\/lt\/naujienos\/ar-prekiu-zenklo-registracija-apsaugo-nuo-visko\/","title":{"rendered":"Ar preki\u0173 \u017eenklo registracija apsaugo nuo visko?"},"content":{"rendered":"<p class=\"isSelectedEnd\">Preki\u0173 \u017eenklo registracija yra vienas svarbiausi\u0173 \u017eingsni\u0173 siekiant apsaugoti verslo identitet\u0105, reputacij\u0105 ir kuriam\u0105 vert\u0119. Ta\u010diau nors registruotas preki\u0173 \u017eenklas suteikia jo savininkui i\u0161imtines teises, praktikoje \u0161i apsauga n\u0117ra absoliuti. Tam tikrais atvejais kiti asmenys gali teis\u0117tai prekiauti j\u016bs\u0173 preki\u0173 \u017eenklu pa\u017eym\u0117tomis prek\u0117mis net ir netur\u0117dami j\u016bs\u0173 leidimo.<\/p>\n<p class=\"isSelectedEnd\">Kokias teises suteikia preki\u0173 \u017eenklo registracija, kada taikoma platinimo teisi\u0173 i\u0161naudojimo taisykl\u0117 Europos ekonomin\u0117je erdv\u0117je (EEE) ir kokiomis aplinkyb\u0117mis preki\u0173 \u017eenklo savininkas vis d\u0117lto gali u\u017edrausti tolesn\u012f preki\u0173 platinim\u0105?<\/p>\n<p>Daugelis \u012fmoni\u0173 mano, kad u\u017eregistravus preki\u0173 \u017eenkl\u0105 galima visi\u0161kai kontroliuoti, kur ir kaip j\u0173 prek\u0117s atsiduria rinkoje. Ta\u010diau tikrov\u0117 yra kur kas sud\u0117tingesn\u0117.<\/p>\n<p>ES galioja platinimo teisi\u0173 i\u0161naudojimo taisykl\u0117 \u2013 jeigu prek\u0117s su savininko sutikimu jau pateko \u012f Europos ekonomin\u0117s erdv\u0117s (EEE) rink\u0105, j\u0173 perpardavimo paprastai u\u017edrausti negalima. Vis d\u0117lto, \u0161i taisykl\u0117 turi i\u0161im\u010di\u0173, pvz., kai perpardavimas kenkia preki\u0173 \u017eenklo reputacijai (netinkamas pateikimas, pakuot\u0117, aplinka) arba kai prek\u0117s yra importuojamos i\u0161 u\u017e EEE rib\u0173.<\/p>\n<p class=\"isSelectedEnd\">Nors registruotas preki\u0173 \u017eenklas nesuteikia absoliu\u010dios kontrol\u0117s visose situacijose, jis suteikia verslui reik\u0161ming\u0173 teisini\u0173 priemoni\u0173 ginti savo teises, u\u017ekirsti keli\u0105 neteis\u0117tam \u017eenklo naudojimui ir apsaugoti ilgainiui sukurt\u0105 prek\u0117s \u017eenklo vert\u0119.<\/p>\n<p>Vis\u0105 straipsn\u012f skaitykite <strong><a href=\"https:\/\/www.delfi.lt\/m360\/naujausi-straipsniai\/prekiu-zenklo-registracijos-galia-ir-ribos-ar-is-tiesu-apsaugo-nuo-visko-120282457\" target=\"_blank\" rel=\"noopener noreferrer\" rel=\"noopener\">delfi.lt<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Preki\u0173 \u017eenklo registracija yra vienas svarbiausi\u0173 \u017eingsni\u0173 siekiant apsaugoti verslo identitet\u0105, reputacij\u0105 ir kuriam\u0105 vert\u0119. Ta\u010diau nors registruotas preki\u0173 \u017eenklas suteikia jo savininkui i\u0161imtines teises, praktikoje \u0161i apsauga n\u0117ra absoliuti. Tam tikrais atvejais kiti asmenys gali teis\u0117tai prekiauti j\u016bs\u0173 preki\u0173 \u017eenklu pa\u017eym\u0117tomis prek\u0117mis net ir netur\u0117dami j\u016bs\u0173 leidimo. Kokias teises suteikia preki\u0173 \u017eenklo registracija, kada [&hellip;]<\/p>\n","protected":false},"author":56,"featured_media":23512,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1879],"tags":[],"coauthors":[8215],"class_list":["post-23514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-izvalgos","expertise_post-intelektine-nuosavybe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ar preki\u0173 \u017eenklo registracija apsaugo nuo visko?<\/title>\n<meta name=\"description\" content=\"Raminta Girtavi\u010di\u016bt\u0117 paai\u0161kina, kokias teises suteikia preki\u0173 \u017eenklo registracija, kada taikoma platinimo teisi\u0173 i\u0161naudojimo taisykl\u0117 EEE.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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